AI Skill Report Card
Optimizing Seo Fundamentals
SEO Fundamentals Optimization
Quick Start
- Check domain is descriptive and contains main keyword
- Audit site speed at PageSpeed Insights
- Research 5-10 primary keywords with Google Keyword Planner
- Ensure mobile-responsive design
- Create XML sitemap and submit to Search Console
Recommendation▾
Remove obvious basics like 'SSL certificate' and 'mobile-responsive design' that Claude already understands - focus on specific implementation details
Workflow
Foundation Setup
- Domain & Hosting: SEO-friendly domain name, reliable hosting with 99%+ uptime
- Site Structure: Logical hierarchy (max 3 clicks to any page)
- Technical Setup: SSL certificate, XML sitemap, robots.txt
Keyword Research
- Audience Analysis: Define target demographics and search intent
- Keyword Discovery: Use Google Keyword Planner, Answer The Public
- Competitor Analysis: Analyze top 3 competitors' ranking keywords
- Keyword Mapping: Assign 1 primary + 2-3 secondary keywords per page
User Experience Optimization
- Mobile Optimization: Responsive design, touch-friendly buttons
- Page Speed: Target <3 seconds load time, optimize images
- Navigation: Clear menus, breadcrumbs, internal linking
- Content Quality: Original, valuable content matching search intent
Authority Building
- Internal Links: Link related pages with descriptive anchor text
- External Links: Earn backlinks from high-authority sites
- Social Presence: Optimize YouTube, TikTok profiles for discovery
Recommendation▾
Add more concrete input/output examples showing actual keyword research results, meta descriptions, or before/after scenarios
Examples
Example 1 - Local Business: Input: Pizza restaurant in Denver Output: Primary keywords: "Denver pizza delivery", "best pizza Denver"; Domain: denverslicepizza.com; Focus on local SEO, Google My Business
Example 2 - E-commerce: Input: Handmade jewelry store Output: Primary keywords: "handmade silver jewelry", "artisan necklaces"; Site structure: Collections → Categories → Products; Focus on product schema markup
Recommendation▾
Provide specific templates for title tags, meta descriptions, or content structure rather than general guidelines
Best Practices
- Target long-tail keywords (3+ words) for better conversion
- Write meta descriptions 150-160 characters
- Use header tags (H1, H2, H3) to structure content
- Optimize images with alt text and descriptive filenames
- Create content clusters around topic themes
- Monitor Core Web Vitals regularly
- Build relationships for natural link acquisition
Common Pitfalls
- Keyword stuffing (using keywords unnaturally)
- Ignoring mobile users (60%+ of traffic)
- Buying low-quality backlinks
- Focusing only on Google (ignore YouTube, social platforms)
- Setting and forgetting (SEO requires ongoing maintenance)
- Targeting keywords too competitive for site authority
- Duplicate content across multiple pages
- Slow page speeds (>5 seconds = high bounce rate)